Novik is best known for its NovikShake™ and NovikStone™ brands. “We are thrilled to be partnering with the excellent team and product lines of Exteria Building Products,” said Ralph Bruno, President, Novik. “The power of bringing together these two industry leaders will give us the size, scale and breadth of products to accelerate growth and demand throughout our existing channels.”
According to Bruno, it will be business as usual moving forward, as Novik will be keeping both manufacturing facilities, both brands and both sales teams. “The entire Novik team looks forward to working with Frank McCormack, Senior VP of Sales for Exteria and his team to serve our combined customer base.” François Giroux will continue as CEO of the new combined entity.
Exteria is known for its “weathered series” and color match shake offerings as well as its masonry line. “These are exciting times for our employees, our customers and our ever-increasing network of builders and contractors as we join with Novik to take our business to the next level,” said Frank McCormack.